Located at the Lotus Bridge immigration point connecting Hengqin Island, China, Studio City is designed as a cinematically-themed entertainment, retail, and gaming resort in Cotai, Macau,
The property's theme and demographic focus will be designed to be clearly differentiated from our Company¡¦s existing portfolio of assets, as well as from its competitors¡¦ facilities in the market. It will be another of our Company¡¦s initiatives to support the government¡¦s direction of diversifying the local economy, propelling Macau forward in its evolution of becoming the region¡¦s premier leisure travel destination.
Studio City enjoys the strategic advantage of being located on one of the proposed light rail stations in Cotai, which provides convenient access and high traffic flow from key transportation gateways. The property is perfectly positioned to capitalize on the inevitable shift of the center of gravity of Macau¡¦s leisure and tourism industry to Cotai and the increasingly important mass market segment.
The integrated resort is expected to captivate our target market and significantly expand Macau's appeal as a multifaceted tourism destination. The addition of Studio City to our Company¡¦s portfolio provides a substantial development pipeline that will meaningfully increase its presence on Cotai, further driving long-term growth for our Company.